September/2010
Greetings from the Team at Firefly!
 
Dear Wendy,

Welcome to the first issue of Firefly's Newsletter.  We know how important your time is and we will strive to bring you information that will be both useful and beneficial and quite possibly even a little entertaining.
 
After reading this newsletter please feel free to share it with your friends and coworkers by forwarding this email to them.  On the right there is a tab "Join Our Mailing List!" where others can join our email list.  If for any reason you would like to be removed from our list it is as easy as clicking on "safe unsubscribe" at the bottom of this email.
Internet Searches for Cameron Diaz Yield Ten Percent  Chance of Landing on a Malicious Site  
SANTA CLARA, Calif.--(BUSINESS WIRE)--Cameron Diaz has replaced Jessica Biel as the most dangerous celebrity to search for on the Web, according to security company McAfee, Inc. (NYSE:MFE). For the fourth year in a row, McAfee researched popular culture's most famous people to reveal the riskiest celebrity athletes, musicians, politicians, comedians and Hollywood stars on the Web.
"Whether you're surfing the Web from your computer or your phone or clicking on links in Twitter about your favorite celeb, you should surf safely, and make sure you're using the latest security software."
The McAfee Most Dangerous CelebritiesTM study found movie stars and models top the "most dangerous" list this year while politicians are among the safest.
Cybercriminals often use the names of popular celebrities to lure people to sites that are actually laden with malicious software. Anyone looking for the latest videos or pictures could end up with a malware-ridden computer instead of just trendy content.
"This year, the search results for celebrities are safer than they've been in previous years, but there are still dangers when searching online," said Dave Marcus, security researcher for McAfee Labs. "Through consumer education and tools, such as McAfeeŽ SiteAdvisorŽ site ratings, consumers are getting smarter about searching online, yet cybercriminals are getting sneakier in their techniques. Now they're hiding malicious content in 'tiny' places like shortened URLs that can spread virally in social networking sites and Twitter, instead of on websites and downloads."
For more on this article visit:  Top Ten Celebrities
Is Your Front Door Secure/Anti-Virus Protection Current? 
 
Living in a small community some of us don't bother to lock the doors to our houses but when you go on vacation or a short trip out of town you are more cautious and lock your doors, maybe even use a deadbolt.  We do the same thing with our computers.  For the most part we leave them wide open, no security and when we hear about a nasty virus we wonder if we are doing enough to protect our personal and financial information.

While Email and the Internet are still the most popular methods of malware transmissions, there are approximately 1,200 unique viruses created every day.  In December of 2008, the APWG (Anti-Phishing Working Group) recorded 31,173 sites that were linked to Phishing and password-stealing Malware. This is a jump of over 800 percent when compared to the figures from January 2008.

Twenty-five percent (25%) of newly created worms have been specifically designed to spread through USB flash drives (thumb drives) storage devices.  Most of us have had someone else's USB drives in our computer, sharing pictures, music, files, etc.  Nowadays, this means not just USB flash drives, but any device that can be attached to a computer and used as external storage, including digital cameras, external hard drives, media players, and yes even smartphones.
 
Are you protected?  Most aren't protected enough.  We proudly offer NOD32.  This company is a world leader in the industry.  It provides zero-day antivirus protection, the No. 1 rated scanning rate, award-winning detection rates and low resource utilization. When protecting a home or office computer and its valuable data is a must, NOD32 will deliver. In addition to virus scanning and cleaning, this program also cleans macro-viruses and restores documents to their original format.
 
Call Firefly today at (509) 663-7082 to make sure all your computers are protected.
How to Create Strong Passwords
That You Will Remember
 
 
The  problem with passwords is that they are too easy for someone to figure out or too hard for you to remember.  Most people tend to use the name of a pet, a child, their child's birthdate or their anniversary.  For the average hacker who has gained entrance to your computer this is the equivelant of locking your front door and hiding the key under your door mat.  With just a few minutes of internet searching  most anyone could easily find this information.
 
Creating a secure password does not have to be as complicated as quantum physics you can just follow these easy steps:
 
  1. Never use personal information.
  2. Don't use real words.
  3. Use a mix of letters and numbers.
  4. Use a passphrase.
  5. Use a password management tool like (www.lastpass.com)
 
It is important to use passwords on your home computer as well as your work computer.  Don't leave the key under the mat, call Firefly today (509) 663-7082 for more information about creating strong passwords that you will remember. 
Implementing Legwork Software at Firefly
 
Firefly has just implemented our new Legwork software so that we can reward you for all the great referrals you provide us.  We want you to know how much we appreciate the opportunity to serve you and want to provide you with; great customer service, fast and efficient technical service and a reason for you to tell your friends about us. 
 
When you provide us with a referral you can win a $25 gift card from Home Depot, Target or Starbucks.  With each new referral you provide us with you will receive another $25 gift card.  This is how it works; when your referral comes in or calls our office they will be asked who referred them and at that time your name will be submitted to receive a gift card via the mail.  The more you refer the more giftcards you will earn!  
 
Legwork is an automated Marketing, Referral & CRM Software program that will generate referrals, leads and new customers for just about any business.   

 "For over a decade, we have created and implemented successful marketing strategies for hundreds of national and international businesses by building and implementing tried and true word-of-mouth marketing principles. Now with Legwork automation, those word-of-mouth strategies can be handled for you guaranteeing consistent and frequent communications that will inspire your clients to remain loyal, refer others, and return to you."
 
Discover the Power of Legwork!   Legwork 
 
YOU CAN EARN $500.00 IN CASH CARDS WITH OUR REFERRAL REWARDS PROGRAM  Click here to learn how
Issue: 1
In This Issue
Ten Percent Chance of Landing on a Malicious Site
Is Your Anti-Virus Protection Current?
Implementing Legwork at Firefly
Join Our Mailing List
 
Upcoming Events
 
09/16/2010 or 09/17/2010
Aligning Your Team Behaviors with Your New Media Communications.
 
For all training presentations you can find more information on our website or by calling (509) 663-7082.
 
What's New at Firefly?
 
- Our new website 
 
  www.thinkfirefly.com
 
- Two new employees  
 
We would like to welcome to the team Maria Rodriguez, our new Office Admin.  Maria has 14 years customer service experience here in the Wenatchee Valley and will be the first point of contact for all of our customers.
 
Maria is excited to be part of the team here at Firefly and looks forward to meeting each of you.

               *** 
We would also like to introduce our new Account Manager, Lydia Flint.  Some of you may know her from Riverfront Center, McQuaig & Welk, or Clear Focus.
 
Lydia will be taking care of the day to day customer service and account management responsibilities.  If you have questions or comments about your account, the services you receive, or any hardware or software needs please email her at (Lydia@firefly.ms) or give her a call, she is excited to be on our team and looking forward to working with each of you.
 
Firefly
 
Client Testimonial 

"At Weinstein Beverage we needed all of our employees, in each location around Central Washington, to be connected. Firefly built a network for my company that allows us to work efficiently and reliably."

Kammie Radebaugh
Office Manager,  Weinstein Beverage

 
Legwork 
Client Testimonial 

"I've been working with the DDS Brand team since I purchased my dental practice.  They were instrumental in the rebranding and subsequent rebirth of my office.  I've always felt they have had my success as their primary motivation.

The implementation of their Legwork software has taken our internal marketing largely out of our hands and allowed us to focus even more intently on our patients.  Our new client flow is up 36% this year to its highest level ever!  I attribute a large portion of this growth to the Legwork system.  Our patient base receives consistent communications inspiring them to stay, pay and refer others.  The best part is that my front office team is relieved from all of the headaches of making sure these materials are sent consistently, which was a problem in the past. Therefore, I need no longer worry about whether or not we are building and keeping relationships we have worked so hard to build with our patients."
 
Dr. Greg Klingel,
Desert Sun Dental

Firefly  |  11 Spokane Street, Suite 100  |  Wenatchee, WA 98801
(509) 663-7082  |  www.thinkfirefly.com
 
FREE
   Network
Assessment
 
This coupon is good for one hour of technicians time
completing a network assessment.
 
This coupon is transferable, if you have a friend or family
member that is in need of a network assessment, please
forward them this e-mail.
 
Please contact Lydia Flint or Jerry Knutson for more information.
Offer Expires: 09/22/2010
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Firefly | 11 Spokane Street, Suite 100 | Wenatchee | WA | 98801